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Agfa Graphics Exhibition Stand

Agfa Graphics announced the 2008 edition of the four-yearly Drupa printing trade fair in Düsseldorf, Germany has been a great success. The company's stylish stand caught the eye of the crowds and its innovative solutions met with general approval from numerous print professionals. As a result, Agfa Graphics report a solid order intake for both the prepress and the industrial inkjet segment.

Agfa Graphics is market leader in ecology friendly printing solutions and wanted to bring this into the spotlight during the fair. “We wanted to have our customers themselves giving a testimonial about our chemistry-free printing plates Azura” said Ronald Marien, Marketing Communications Manager Agfa Graphics “ and ideally we wanted to have these customers live at our booth, but since drupa is a 14 days trade show, we needed to come up with a presentation technique as close as possible to reality. Only the Musion Holographic Projection enabled us to display ALMOST-LIVE testimonials.” “Attendees to our Azura presentations couldn’t believe the images were pre-recorded”.

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